Skip to content
Motiva Metrics

About us

Psychology, science and technology in the service of better business decisions

Motiva Metrics grew out of the conviction that understanding employees should lead to concrete change in an organisation. There are HR tools on the market that collect data but offer too little insight into the psychological processes behind it. At the same time, what work and organisational psychology knows often never reaches everyday business practice.

For years we have worked with individuals, teams and organisations on understanding motivation and how it shapes behaviour at work. Along the way we saw that good diagnostics and sound recommendations are not enough if they do not lead to concrete activities and to tracking their effects.

So we built a platform that connects the whole process: from measurement and analysis, through understanding the results and planning activities, to putting them into practice and measuring again. The aim is not just for an organisation to get a report, but to understand what affects its people, decide what needs to change, and check whether those changes worked.

Scientifically grounded measurement is the foundation of our work. We develop our instruments from psychological models and research, with care for the quality of measurement and for how well it applies in real organisations. Analytics, reports and action plans exist to turn data into insight that can guide decisions and concrete activities.

We are a small team that works closely with our clients. We help them run the measurement properly, interpret the findings and choose the next steps, with an understanding of what makes their organisation particular.

The team

Our team

We are specialists in psychology, research, technology and product development. Together we connect an understanding of people, the quality of data, and solutions that can be used in everyday work.

  • Radojka Šolak

    Radojka Šolak

    Client solutions and implementation

    A doctoral candidate in industrial and organisational psychology and a teaching assistant in the Department of Business Psychology. She works on human resource management, leadership, organisational behaviour and organisational culture, and is active in the Serbian Psychological Society. At Motiva Metrics she gets to know clients' needs, shapes solutions around their challenges, and supports them in putting the findings and recommendations into organisational practice.

  • Dušana Šarčević

    Dušana Šarčević

    Research and development

    A doctor of psychological sciences and associate professor, a motivation researcher and a collaborator of the Center for Self-Determination Theory. Author of a monograph on academic motivation. At Motiva Metrics she leads research and development, with a particular focus on the scientific grounding of the instruments, the quality of psychological measurement, and applying research findings to understanding employees.

  • Vladimir Đačić

    Vladimir Đačić

    Technology

    More than thirty years of experience in IT, and head of Aikon Group since 2005. Part of his professional experience was gained in the United States. At Motiva Metrics he leads the technical development of the platform and works on system architecture, implementation, hosting and the technical side of data protection.

How we work

Four principles we do not depart from

The science has to be verifiable
Psychological measurement needs a clear theoretical and empirical basis. That is why it matters to us to be able to explain which models and research our metrics are built on and what the results really say. We do not want to offer numbers that look convincing but are not sufficiently justified.
Protecting anonymity has to be built into the process
Employees need to be able to answer honestly without fear that their individual answers will be revealed. That is why protecting anonymity is part of how results are shown and analysed, not just a promise. The five-respondent floor applies wherever results are meant to be viewed, and cannot be switched off through ordinary user settings.
Insight should lead to concrete action
A report on its own does not change an organisation. What matters is turning the findings into clear priorities, responsibilities and activities that can be carried out. That is why we connect analysis with planning and implementation tracking, so recommendations have a chance to become part of everyday practice.
The effects have to be measured again
Good intentions and a completed activity do not necessarily mean the problem is solved. That is why it matters to measure the relevant indicators again and check whether anything has changed. If the results do not show the expected shift, that is information for rethinking the approach and choosing the next steps.

Talk to our team

If you want to understand better what drives your people and how to turn data into more concrete decisions, talk directly to the people who build and apply Motiva Metrics.